Fine-Grained Emotion Analysis Based on Mixed Model for Product Review

Nowadays, with the rapid development of B2C e-commerce and the popularity of online shopping, the Web storages huge number of product reviews comment by customers. A large number of reviews made it difficult for manufacturers or potential customers to track the comments and suggestions that customers made. This paper presents a method for extracting emotional elements containing emotional objects and emotional words and their tendencies from product reviews based on mixed model. First we constructed conditional random fields to extract emotional elements, lead-in semantic and word meaning as features to improve the robustness of feature template and used rules for hierarchical filtering errors. Then we constructed support vector machine to classify the emotional tendency of the fine-grained elements to achieve key information from product reviews. Deep semantic information imported based on neural network to improve the traditional bag of word model. Experimental results show that the proposed model with deep features efficiently improved the F-Measure.

This is an open access article under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).