Impact of Tweeting Summaries by the Japanese Circulation Society Official Account on Article Viewership : Pilot Trial

Mizuno, Atsushi; Kusunose, Kenya; Kishi, Takuya; Rewley, Jeffrey; Matsumoto, Chisa; Sahashi, Yuki; Ishida, Mari; Sanada, Shoji; Fukuda, Memori; Sugimoto, Tadafumi; Hirano, Miki; Yoneoka, Daisuke; Sata, Masataka; Anzai, Toshihisa; Node, Koichi

doi:10.1253/circj.CJ-21-0944

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ID	117213
タイトル別表記	Impact of Twitter on Article Viewership
著者	Mizuno, Atsushi St. Luke’s International Hospital\|University of Pennsylvania\|The Japanese Circulation Society 楠瀬, 賢也 Tokushima University 徳島大学教育研究者総覧 KAKEN研究者をさがす Kishi, Takuya The Japanese Circulation Society\|International University of Health and Welfare Rewley, Jeffrey University of Pennsylvania Matsumoto, Chisa The Japanese Circulation Society\|Tokyo Medical University Sahashi, Yuki The Japanese Circulation Society\|Gifu University\|Gifu Heart Center\|Yokohama City University Ishida, Mari The Japanese Circulation Society\|Hiroshima University Sanada, Shoji The Japanese Circulation Society\|Kobe University Fukuda, Memori The Japanese Circulation Society\|Keio University Sugimoto, Tadafumi The Japanese Circulation Society\|Mie University Hirano, Miki The Japanese Circulation Society\|Kameda Medical Center Yoneoka, Daisuke St. Luke’s International University 佐田, 政隆 Tokushima University 徳島大学教育研究者総覧 KAKEN研究者をさがす Anzai, Toshihisa Hokkaido University Node, Koichi The Japanese Circulation Society\|Saga University
キーワード	Journal article Page view Twitter
資料タイプ	学術雑誌論文
抄録	Background: The impact of promotional tweets from the official journal account (for Circulation Journal and Circulation Reports) on article viewership has not been thoroughly evaluated. Methods and Results: We retrospectively collected journal viewership data for Circulation Journal and Circulation Reports from March 2021 to August 2021. We compared viewership between articles with (n=15) and without (n=250) tweets. After 1 : 4 propensity score matching (15 tweeted articles and 60 non-tweeted matched controls), journal viewership metrics within 7 days of the tweeting date (and the hypothetical tweeting date), was larger in tweeted articles than non-tweeted articles (median [interquartile range] Abstract page views 89 [60–104] vs. 18 [8–41]). Conclusions: This pilot study suggests a positive relationship between journal-posted promotional tweets and article viewership.
掲載誌名	Circulation Journal
ISSN	13474820
出版者	The Japanese Circulation Society
巻	86
号	4
開始ページ	715
終了ページ	720
発行日	2022-03-25
権利情報	This article is licensed under a Creative Commons [Attribution-NonCommercial-NoDerivatives 4.0 International] license. https://creativecommons.org/licenses/by-nc-nd/4.0/
EDB ID	384745
出版社版DOI	10.1253/circj.CJ-21-0944
出版社版URL	https://doi.org/10.1253/circj.CJ-21-0944
フルテキストファイル	circj_86_4_715.pdf 1.15 MB
言語	eng
著者版フラグ	出版社版
部局	病院医学系